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The company RIEDEL is a family owned, 300 year-old crystal company known to be the inventor of varietal-specific stemware. Riedel is the first company in history to recognize that the taste of a beverage is affected by the shape of the vessel from which it is consumed, and has been recognized for its revolutionary designs which complement primarily alcoholic beverages.

Riedel has become the brand of choice for wine connoisseurs, hospitality professionals, and consumers worldwide. Riedel is distributed world wide and can be found at the most exclusive retailers and fine dining establishments.

History & Generations

Dating all the way back to 1673, Johann Cristoph was the first Riedel to trade luxury glassware. He lived in Pavlovice, manor Neuschloss, in northwest Bohemia. Now based in Kufstein, Austria 11 generations later, Maximilian J. Riedel is the appointed CEO and President of RIEDEL Crystal. Maximilian is both the principal designer as well as the leader of RIEDEL Crystal worldwide.

Why shape matters

When developing a glass, RIEDEL's design ideas are not born on a drawing board, but shaped by trial and error with the help and support of the world's greatest palates. A person interested in wine is led by color, bouquet and taste, but often the glass is not considered as an instrument to convey the wine's message. Over the years, RIEDEL has acquired some interesting scientific explanations as to why the shape of a glass influences the bouquet and taste of alcoholic beverages. The first discovery was made while enjoying wine. The same wine displayed completely differently characteristics when served in a variety of glasses. The differences were so great that experienced connoisseurs were made to believe that they were tasting different wines. The grape variety is the key factor in determining the relationship between fruit, acidity, tannin and alcohol. As the next step, RIEDEL was able to create shapes in which the wine, vinified from specific grape varieties, seemed to improve. We started to recognize the complex role that size and shape play in conveying the message of a fine wine.

Grape varietal specific stemware is responsible for delivering the quality and intensity of the wine's aroma.

Grape varietal specific stemware highlights the exciting and diverse styles of "mouthfeel" in wine (watery, creamy, silky, velvety).

Grape varietal specific stemware creates a balanced interaction between the fruit, minerality, acidity and bitter components of a wine.

Grape varietal specific stemware offers a pleasant, seamless, harmonious, and long lasting aftertaste.

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