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Enchanting Geometry

"The universe is built on a plan the profound symmetry of which is somehow present in the inner structure of our intellect."

-Paul Valery

The very essence of SERAX collaborations is the element of ‘something more:’ something more than expected, something more than is normally looked for, something more than has been seen before’. It is the element in the design and execution of everyday objects that lifts them far above the everyday.

Sometimes that element is difficult to pinpoint and harder to define. But that is not the case when it comes to ‘Elegant Geometry’, a collection of plates which is the result of SERAX’s collaboration with Belgian ceramics artist Ann Van Hoey.

A member of the International Academy of Ceramics, Van Hoey consciously draws inspiration from two art Japanese art forms, the formal Japanese garden and the art of Origami.

For more than a thousand years, Japanese gardens have encapsulated the relationship between geometric space and mood. Specifically, they have become synonymous with peace, serenity and beauty. And for just as long, (since the 7th century), the Japanese have practised Origami, the art of folding paper into complex geometric shapes including flowers, birds and animals. Not only is this artform now practised the world over, it is also used successfully as a form of therapy to help those with low self-esteem, depression, anxiety and other psychological conditions. In other words, this art form too has an uplifting and calming effect on the human psyche.

The influence of these two art forms on the pieces which make up the ‘Elegant Geometry’ collection is marked. And the result is dinnerware which is not only beautiful to look at but which actually produces a sense of wellbeing.

If this seems difficult to believe, a little ‘over the top’ even, then consider this. A 2005 study of the effect of static images found that strong vertical lines, or shapes that are ‘anchored’ by the vertical, produce positive emotions!

Irrespective of shape, a strong positive correlation was found between negative emotions and perceived instability. By contrast, positive emotions were inversely linked with deviations of the figure from the vertical orientation. The work demonstrates for the first time that dynamics conveyed by static images enables specific emotional attributions ...

Looking through the examples of her designs for SERAX, it is easy to confirm this for yourself. The shapes and lines are much more than elegant, they are emotionally rewarding, conveying a sense of tranquillity and relaxation that distinguishes them as more than works of art and immensely much more than functional objects.

How often do we have the opportunity to turn a dinner table into both a work of art and a space in which the soothing and healing forms at the heart of millennia of tradition coincide? Add to this the sensual reward of handling fine, bone China and the collection becomes something almost irresistible.

This is the something ‘more’ which marks ‘Elegant Geometry’ as the ideal collection for those who desire to satisfy the heart and the eye of the dinner guest as well as the palate.


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